Let’s connect. Together, we can
engineer the future of marketing

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
< Back to New at Martechture Podcasts
AI Podcast

AI Marketing Mindset: Get The Latest On How AI Is Shaping Modern Marketing

Powered by Google Notebook LM

Your Service Platform for

Engineering Modern Marketing

Learn More
12-MINUTE LISTEN

Welcome to Martechture's AI Mindset Podcast, where we break down the top marketing insights of the month, all under 20 minutes. Each episode offers a quick, insightful discussion of our latest roundup of articles, trends, and innovations in marketing technology, so if you’re short on time, you can stay up-to-date with the industry’s best practices and cutting-edge strategies—just by listening. Tune in for your monthly marketing intelligence boost!

Top Mindset Insights of the Month:

AI adoption is no longer optional for marketing leaders. It is imperative. Yet, many organizations rush into AI investments, believing that merely integrating AI tools will lead to transformational success. The reality is starkly different.

  • The Best AI Marketing Activations of 2024
  • How To Avoid The AI Productivity Gap
  • Programmatic Marketers Sound Off On Impact of AI-Driven Ad Buys
  • How B2B Marketers Can Harness AI For Future Growth
  • How Walmart, BMW and Heinz use AI partnerships to grow their business

Heading 1

Heading 2

Heading 3

Heading 4

Heading 5
Heading 6

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

Block quote

Ordered list

  1. Item 1
  2. Item 2
  3. Item 3

Unordered list

  • Item A
  • Item B
  • Item C

Text link

Bold text

Emphasis

Superscript

Subscript

Let’s connect.
Together, we can engineer the future of marketing

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Let’s connect.
Together, we can engineer the future of marketing

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

A New Era of Marketing Productivity

Change the economics of your marketing for greater innovation and competitive performance.

Learn More

We Engineer Modern Marketing

Future-focused marketing consulting and technology services partner that helps companies significantly reshape their economic model by engineering modern marketing structures, increasing optimization and productivity, allowing clients to redeploy resources for even deeper competitive innovation and impact.

The opportunities to accelerate marketing performance has never been greater

Passionate About the Future of Marketing

The confluence of marketing and technology is accelerating.

Learn More

Generative AI is becoming a viable driver for productivity.

Learn More

Martech investment across companies continues to grow.

Learn More
At the same time, customer buying behaviors continue to change.
Teams are consistently configuring strategies and plans.
Growing complexity from functional orchestration.

The opportunities to accelerate marketing performance has never been greater

Martechture. We Engineer Modern Marketing TM

Reduce Complexity

Optimize your workflow, operating model and capacity to deliver efficiently on your priorities.

Leverage Technology

Unleash your technology and platform investments with dedicated expertise and output focus.

Access Global Talent

Increase team capability, improve collaboration and increase go-to-market output.

Integrate Generative AI

Automate repetitive tasks and lean how AI tools can augment teams.

We help clients optimize their marketing performance

A new era of marketing productivity

Marketing in the age of complexity

We Understand Your Challenges

Marketing Complexity

  • Shifting behaviors
  • New channels
  • Platform proliferation
  • Inefficient workflows

Operating Earnings

  • Earnings pressure
  • Growth priorities
  • Budget reductions
  • Resource freezes

Inflationary Pressures

  • Increased CPMs
  • Increased platform costs
  • Increased salaries
  • Increased program costs

Emerging Technology

  • Generative AI
  • Explainable AI
  • Digital experiences
  • Data-driven decisioning

We believe the 2025 planning process will be a challenging cycle for marketing teams.

Download our report

Passionate about our Client’s Success

Our Vision

To make our client’s marketing jump to hyperdrive.

Our Mission

Engineer Modern Marketing.

Our Approach

Reshape client’s operating structure, free up marketing capital, and boost productivity by optimizing functional workflows, platforms, systems and technology stack.

Elevate your team’s impact and performance

Discover Martechture

Focused on the structural, operational, technological underpinnings of marketing.

Navigate issues with strategic thinking, collaboration and process management.

Passionate about functional efficiency, productivity and performance.

Experts in the confluence of marketing and technology.

Fluent on the dynamic and multi faceted nature of the CMO role and function.

Optimize technologies for teams struggling to do more with less.

MARKETING

TECHNOLOGY

STRUCTURE

Start engineering your modern marketing structure today.
Learn More